Betsoft Gaming today announced that it has inked a multi-year extension of its existing partnership with Russian gaming and betting company Leonbets.
Founded in 1998, Leonbets is one of the largest operators to be servicing customers from Russia and the CIS region.
Betsoft and Leonbets first established their partnership two years ago. For the past two years, Leonbets has gone live with a number of Betsoft’s online casino titles and has made those available to its extensive player base across Eastern Europe. The gambling operator has boasted record casino revenues in recent years and has attributed its success to its relationship with Betsoft.
The extension of the Malta-based gaming provider’s deal with the major Russian operator has come as the latest important commercial milestone reached by Betsoft since the beginning of the year.
Under the terms of the multi-year extension of their partnership, Leonbets has gone live with Betsoft’s recent release – Gold Canyon, and is slated to go live with the supplier’s forthcoming titles Wolf Moon Rising and Gemmed! later this year.
Betsoft has been part of the online gambling industry since 2006. The company’s portfolio of casino games currently features more than 190 RNG titles that are available across more than 15 regulated markets through content supplies deals with over 200 leading online casino operators.
A Host of Commercial Content Deals
Of securing extension of their deal with Leonbets, Betsoft Marketing Director Annamaria Anastasi said today that they have had a fantastic relationship with the Russian gambling operator and that today’s announcement is “a natural progression of that work.”
Ms. Anastasi added that Betsoft has had a busy and successful year that has seen them partner with some of the biggest names in the industry and that they have plenty more planned to come.
Of today’s announcement, Leonbets Casino Manager Dmitry said that they have enjoyed delightful two years of partnership with Betsoft and that they are thrilled to have extended it to “create longstanding agreement.”
The operator’s representative further pointed out that Leonbets has always been extremely “customer focused” and has been striving to improve the products and experience offered to its gambling customers.
The operator further pointed out that it believes Betsoft’s existing and new range of content will help it strengthen its casino product and continue to enable it to stand out from its competitors.
Betsoft has announced a host of casino content supply deals in recent months. Late last month, the gaming content supplier sealed a deal with Casino Gran Madrid Online that will see its titles go live with the online gambling operation at some point this year. The partnership will also boost Betsoft’s presence in the Spanish online gambling market.
In June, Betsoft announced that it has inked a content supply deal with Caliente.mx to have its range of titles go live with the operator in the highly lucrative Mexican gambling market.
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