Per Norman, the new chief executive officer of Mr Green Group, a popular Stockholm-based provider of casino games, said that the company will remain focused on its expansion on regulated markets even after he assumes his post later in 2015.
He also hinted at the possibility of a bolt-on acquisition due to the constantly increasing mergers and acquisitions market.
Mere hours after it became clear that he is to replace the current CEO of Mr Green, Mikael Pawlo, Mr. Norman shared with interviewers that he fully supports the gaming operator’s current business strategy. He also pointed out that no drastic changes will be implemented, as the company has already prepared its plan for 2015.
Mr. Norman also emphasized that Mr Green will stay particularly focused on the opportunity to expand its operations across the regulated markets of Europe. It will also try to limit its dependence on its native Scandinavian market. The company is planning to do this by launching its products in Italy later in 2015. What is more, Mr. Norman promised that Western European countries, the United Kingdom included, will play a more significant role in the gaming operator’s future.
According to him Mr Green Holdings has always been looking for new opportunities for development and it examines carefully each and every one of them. According to the company’s new CEO, it is currently pretty stable and the fact that it is constantly growing is a proof enough to this.
Mr. Norman hinted that a bolt-on acquisition is absolutely possible later in 2015, although he confirmed that Mr Green’s growth strategy will not be changed or at least not at this point.
As it was reported last week, Per Norman was appointed as the group’s new president and chief executive officer, and is to replace Mikael Pawlo. The latter announced his decision to step down from his position back in December 2014. He, however, will remain employed by the company.
Mr. Norman is expected to assume his new position as head of the popular gaming operator on April 23 during an annual general meeting. Tommy Trollborg, chairman of Mr Green, pointed out that Mr. Norman was not chosen for his post by mere chance. He has a long experience in the gaming industry and he is expected to contribute significantly to the company’s well-being.
Recently, it was reported that Mr Green’s dispute with the Austrian government continues. The operator is openly opposing a gaming tax that country’s authorities have been trying to impose for quite some time now.
