Online casino and sports betting brand Vikibet has announced that it has partnered digital marketing and technology company Income Access for the launch of its new affiliate program. It will be managed by an Income Access team of affiliate mangers. In addition, the company will power the affiliate program by means of its own Ad Serving technology and related affiliate manged software.
Vikibet is based in Malta and is, therefore, regulated by the Malta Gaming Authority. Operated by Galliano Gaming Ltd., the brand offers various sports betting options in English, Swedish, Norwegian, Finnish, Czech, and Spanish. Aside from classic sports such as tennis and football, Vikibet also offers betting on mixed martial arts, darts, and volleyball. In-play betting options are also among those offered by the online gaming website.
Apart from its sports betting offering, the Vikibet online brand also offers a wide selection of branded online slots and a number of table games, including American, European, and French roulette, baccarat, and blackjack.
Commenting on the launch of their new affiliate program, Vikibet Director Nick Gatt said that when searching for the right affiliate platform provider, Income Access was “the clear choice” for them. Mr. Gatt further noted that with the experience of the company’s affiliate managers across Vikibet’s verticals and the Income Access platform’s excellent reputation within the online gambling industry, they believe that the partnership will result in the online gaming and betting brand fully leveraging the affiliate channel in its target markets.
Nicky Senyard, Income Access founder and CEO, said that Vikibet’s focus on the emerging Latin American and Eastern European as well as Scandinavian markets is indicative that the brand is one with “a global appeal for affiliates.” Ms. Senyard also pointed out that with the support of Income Access’ Ad Serving technology and their related affiliate management services, the online casino and sports betting brand will most certainly enjoy a strong growth this year and in the years to come.
By partnering with Income Access, Vikibet is joining the company’s wide network of partners, with gambling operators Gala Interactive, Coral, Sky Betting & Gaming, BetVictor being only few of those.
