
Gamevy is a start-up company specializing in the development of innovative gaming content for the international online gambling industry. Its portfolio of gaming products includes skill-based gameshows, which require players to answer questions in a quiz-like manner in order to unlock jackpots; instant win games; intuitive slots, with SpinLotto – the world’s first lottery-based slot games, being among those; and digital scratch games.
Gamevy won last year Pitch ICE 2015. Being part of the ICE Totally Gaming show, which annually takes place in London, Pitch ICE offers start-ups the chance to introduce their innovative ideas to gambling industry representatives and to receive precious pieces of advice from experts.
The London-based gaming studio has repeatedly pointed out that innovation within the industry represents its main focus. Its products have proved to be instant success in the UK, Austria, Germany, and Sweden. Once its content goes live with Marathonbet, it will also be offered in Russian.
Commenting on their content distribution agreement with Gamevy, Alex Ratcliffe, Senior Casino Executive at Marathonbet owner Panbet Ltd., said that the gaming studio is one that really stands out and that its approach to instant win games drives engagement. According to the official, Marathonbet gambling customers will most certainly enjoy the new content offered at the casino as it would give them more control over play than traditional casino games.
Helen Walton, Chief Marketing Officer at the start-up gaming studio, noted that Gamevy and Marathonbet “share a vision of the innovation” that is absolutely possible in the gambling industry. The official further commented that they are really happy to have their games launched with the gambling operator and that they are looking forward to make its gambling customers even more excited about what the future has prepared for them.
Gamevy and Marathonbet have worked together on the development of a football-themed instant win game with cash-out. The two companies revealed that there will be more such collaborations in future.

